Strategic narrative

Helping mission-focused companies clearly and persuasively tell their story

Building a new business can be complicated, and requires a lot of expertise. Unfortunately, many companies fail in the early stages because they can’t effectively communicate their vision, or why their solution matters to a specific audience. Telling your startup’s story can be the difference between acquiring new customers, investors, and partners – or leaving your audience confused, and unwilling to move forward.

That’s where we come in.
At Leverage Point, we want to help your startup prepare a strong and comprehensive strategic narrative that can be easily understood, without any industry jargon or techno-speak. Our experienced team of communications professionals and pitch coaches have years of expertise and proven methods to help your message resonate with your target audience.

Why work with us?

  • Deploy a team of founders with deep experience in crafting and delivering persuasive narratives for scaling startups
  • Fixed project deliverables with a targeted focus on the narrative issues you need help with the most
  • Develop a narrative that speaks to your mission, your long-term vision, and your immediate business opportunity
  • We coach and empower your existing team, growing your own skillsets and knowledge

What makes our work unique?

  • We provide short-term C-suite level support, without needing to give away equity or pay in-house salary costs
  • Our team brings deep first-hand experience in pitching and narrative development for prior startups across multiple industries including (among others) CleanTech, HealthTech, and PropTech
  • Our fixed-term contract provides you transparency in our process, with deliverables agreed to up-front

How we help you tell your business’s impactful story

  • Crafting a future-forward strategic vision and go-to-market strategy for your business
  • Incorporating your passion as a founder into a message that resonates with your target audience
  • Ensuring your mission and impact statement is front and centre, while helping position your business for future growth
  • Coaching your team to manage your story going forward

Testimonial

I had the pleasure of working with Matt at ioAirFlow and PremiseHQ. His profound business acumen spans well beyond strategy and business development; it encompasses a comprehensive understanding across all facets of the business. Matt’s pragmatic, analytical mindset, combined with his out-of-the-box thinking, delightful demeanor, and collaborative nature make him an ideal partner in any venture.

Courtney Senior
Digital Marketing Consultant, Stackwise Digital